One of the most effective methods of increasing
visitor traffic to your Web site is by placing
hyper-linked advertising banners in highly visible locations on
the Web for your target audience. Potential
visitors are only one mouse-click away from your Web site.
We have developed a database of Web sites outside the
English-speaking world who accept banner advertising.
Upon request, we will send you a
list of these sites, complete with visitor statistics, subject
matter and cost.
Popular indexes and search engines:
The first key step
to effective banner advertising is strategic placement.
Banner ads must be placed on sites that are going to attract the
customers you wish to target. Our banner advertising network
gives you the opportunity to customize your message to the your
targeted markets (that is, countries) and deliver native-language
content.
Web sites for specific subjects:
Smaller Web sites
can also be effective ways of increasing your Web site's traffic.
These Web sites attract fewer visitors, but visitors are more
likely to be interested in a particular subject. We can locate
these less frequented sites that have subject matter
complementary to yours, and place banners there. This technique
can attract ideal (pre-qualified) visitors to your Web site.
They offer an excellent marketing opportunity, due to their
highly-specific targeted audience.
If you do not have the budget for a banner campaign, we can enter your banner into overseas banner exchanges. Every country has several, and you can, for instance, include a German banner on your German Web page (see here for what this would look like.)
Our team is made up of specialists in banner placement, each
intimately familiar with the Web in his own country. This means
Global Reach can offer your company the best ad space for your
advertising needs around the world.
We recommend you translate the text inside your banner into
the languages of the countries that you are targetting. Potential
visitors will be more apt to click on it if the banner is in
their own language, as they are probably surfing the Web in their
own language rather than in English. (If you do not have a
banner, we can create one for you for at a nominal cost.)
Banner rates vary widely depending on the country and the desired
audience. They average US $0.04-0.07 per "impression" (page view
containing your banner), and the click-through rate averages
about 2%. We would be happy to prepare
for you a detailed proposal with an estimated price
quotation.
To learn more about banners and the basic terms
used in the business, click
here.
You can also combine banner ads along with fax broadcast, to target certain countries and draw people to your Web site.
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For more information write: gr-req@euromktg.com or call 888/EUROMKTG
