The "Global Reach Express"

The Global Reach Express newsletter contains articles on the following topics:

• news about Internet developments outside the U.S./Canada
• translation and localization issues
• online populations around the world: where to target one's online activity
• Web site promotion techniques for international visibility

You may either view the newsletter online, obtain the latest copy by autoresponder (send blank email), or subscribe.

Subscriptions:

• Email version: You can subscribe by visiting this Web page (another browser window will open up).

• Web version: By filling your email address in here, you will be notified by email each time there is a new issue of the "Global Reach Express" to be read online. (The URL-Minder robot will sends you mail when each issue is published).
  
  

Current issue

Archives:

• 22 Oct.:
  12 million Germans have Internet access
  Geldkarte Invades France
  "They all speak English, don't they?"
  European e-commerce figures

• 22 Sept.:
  The future is Internet shopping, says BT
  Europe Said to Embrace Internet, Close In On U.S.
  Scandinavia: an Advanced Market, Yes, But What Are The Differences?
  IP TOP Award - Europe's finest in Interactive Publishing
  If you're at the Internet World Conference in New York on Oct. 7
  Annoucement: New Email Discussion List -- Global Marketing Digest

• 8 Sept.:
  Closing Europe's Technology Gap
  GlobalVue
  Rapid Net growth in Russia
  Italian Business on the Internet: 66% of Italian firms are connected to the Internet
  European Telcos Choose Internet TV Access Set-top Boxes
  Europe Online
  Jupiter to Web Businesses: Look to Germany for Online Commerce

• 23 August:
  France Poised For An Internet Boom
  European Internet Growth
  Interactive TV boom predicted for Europe
  28% Internet Penetration in Sweden

• 8 August:
  German Ecommerce Forecast: Hot
  Euro Commission Hopes to Fire Up E-commerce With System for Electronic Money
  France's entry into the Internet age
  Shift to single currency to drive I-commerce in Europe
  Schwab Launches first U.S. Chinese Web Trading Site

• 27 July:
  EuropeMedia - free news service covering European online developments
  Automatic translation and speech-to-text technology
  In Europe It's Commerce -- Not Content -- That is Driving the Web
  Chinese Net users reach 1.175 million
  Ten important IT trends to watch this year in Latin America
  Global strategy crucial as 2000 creeps closer

• 26 June:
  Exporting Made Easier Via the Internet
  French Report That Most All of Their Purchases Are Mare Outside of France
  French Gov't. to Promote E-Commerce

• 29 May:
  Storming the Web in Europe
  Thailand to Create 100,000 Websites to Boost Export
  China Sees Huge Demand For Net Content
  Internet executives say fastest growth is from outside US
  Hispanic computer gap is steady
  12.1 Million Online in Japan
  NOP Research Group: A Breakdown of European Markets
  On-Time Push Delivery Of Russian language Newspapers

• 22 April:
  German E-Commerce
  CeBIT News
  E-Trade Crosses the Atlantic
  Headcount

• 8 April:
  E-Money Expected To Wipe Out Cash In Europe
  Promoting Your Site with Web Traffic Plans
  German online population to double by 2000
  Intel: Europe e-commerce to boom
  E-Mail From Europe: "We Will Match US on Net"

• 8 March:
  European E-Commerce takes the lead
  Internet Shopping: A New Channel Emerges (Ernst & Young Report)
  A 'Sino-Yahoo' Launches
  Germany to Drive Ecommerce in Europe

• 7 February:
  Latin America's Online Mall is Getting Crowded
  E-Shop till you drop (Europe
  France to Spend $8.2 M on hooking up smaller companies to the Net
  Germans start to go online in large numbers

• 24 January:
  German Internet statistics
  California State's Export Firms Focus on European, Latin Markets
  Cyberculture in Japan
  International Commerce now comprises 17 percent of all Dell Internet Business
  Web translation is a hoot and help

• 18 January:
  The Third Shall Be First (Nicholas Negroponte)
  The Global Marketplace: International Internet trade expected to boom
  Using the Internet in Israel
  Public Internet Kiosks To Be Made Available In Thailand
  Visa To Launch Shopping Via Internet In Malaysia
  Internet Commerce Set To Boom In Japan
  

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If you are interested in this subject, there are two email Discussion Groups where you discuss the issues of this newsletter with others also interested in promoting their Website globally.

• Global Marketing Discussion List. The Internet's worldwide approach makes it easy to expand your company's exports: it is just as easy to market across the world as it is across the street. This forum is for the discussion and exchange of information regarding issues relating to sales and marketing in the worldwide Internet marketplace.
• Marketing En Ligne (in French): discussion of issues about using the Internet to market one's products or services, and about attracting visitors to a Website.

Last revised on 22 Oct., 1998
URL: http://www.euromktg.com/eng/ed/gre.html